Message-ID: <35A40991.A6F@hotmail.com> Date: Wed, 8 Jul 1998 19:06:41 -0500 From: JC Wandemberg/ <mailto:juwandem@NMSU.EDU> Subject: SUSTAINABLE SYSTEMS INTERNATIONAL (SSI) at the service of To: mailto:DEVEL-L@AMERICAN.EDU
SUSTAINABLE SYSTEMS INTERNATIONAL (SSI) is pleased to offer its services to help organizations and communities throughout the world to transform themselves from mere goal-seeking 'organizations' to ideal-seeking SYSTEMS.The need for organizations to proactively adapt to ever increasing environmental changes, if their existence is to have any meaning, is acknowledged all over the world. Also acknowledged is the role played by organizational structures in the success or failure of any enterprise. However, what is still very little recognized and much less understood is the means for accomplishing such proactive adaptation. Very few organizational managers have heard about an alternative genotypic organizational structure. Most managers in charge of organizational changes keep fiddling around the edges of bureaucratic structures simply changing the organizational phenotype by means of leadership, "empowerment", and communication workshops, in hopes that the desired outcomes will take place. The fact is that, unless the bureaucratic organizational structure in place is replaced by a fundamentally and genotypically different organizational structure, no proactive adaptation will ever be possible.
SSI focuses on genotypic organizational (re)design and performance from a contextualistic, open systems theory based, and participative democratic (DP2) perspective.
We at SSI, help organizations and communities achieve proactive adaptation by transforming themselves from mere goal-seeking entities into ideal-seeking systems. Thus, creating a genotypic organizational structure with the flexibility to deal with uncertainty and the necessary capacity to go beyond ISO 9000 and ISO 14000 standards and achieve maximum performance based on ideal-seeking behavior (as opposed to individualistic goal-seeking behavior) on the part of its human component. Only ideal-seeking behavior is capable of ensuring a proactive adaptation between system and environment. In other words, only ideal-seeking behavior can ensure the sustainability of a system.
SSI works in colaboration with the International Institute for Natural, Environmental & Cultural Resources Management (IIRM) at New Mexico State University (mailto:iirm@nmsu.edu).
We look forward to serving you.
J.C. Wandemberg Ph.D. President and Founder mailto:sustainability@hotmail.com