Message-ID: <22F93E0D7666D311830300C00D0103A0611E1C@LAN> Date: Tue, 31 Jul 2001 14:12:21 -0500 From: "Training <mailto:hrd@ifdc.org>" <HRD@IFDC.ORG> Subject: International Fertilizer Marketing Training Program: Challenges To: mailto:INTDEV-L@pete.uri.edu
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The International Fertilizer Development Center, in cosponsorship with the
Ministry of Agriculture and Rural Development (MARD), Socialist Republic of
Vietnam, will conduct an International Fertilizer Marketing Training
Program: Challenges in Liberalized, Open, Competitive Markets. The program
will be held November 5-16, 2001, in Ho Chi Minh City, Vietnam.
The program is designed for managers involved in any aspect of marketing
fertilizers or other agri-inputs. The curriculum will focus on the
challenges in developing countries and transition economies for marketing
fertilizers in liberalized, open, and competitive markets; training agro
retailers; and developing skills required for customer-oriented marketing.
Further details are described in the enclosed brochure.
To register for the program, please complete and return the registration
form on or before October 8, 2001. Further information will be provided
following registration.
We look forward to the participation of personnel from your organization.
Please feel free to distribute copies of the brochure to interested parties,
and we will gladly send additional copies of the brochure to you and others
upon request.
If you have any further questions, please feel free to contact me.
<<Vietnam brochure 2001.rtf>>
Sincerely,
Ludwig Schatz
Director
Human Resource Development
*************************************************
Human Resource Development
International Fertilizer Development
Center (IFDC)
P.O. Box 2040
Muscle Shoals, Alabama 35662 U.S.A.
Telephone: (256) 381 6600
Telefax: (256) 381 7408
E-mail: mailto:hrd@ifdc.org
Web: www.ifdc.org
************************************************
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International Fertilizer Marketing
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{\b\f27\fs42\cf10 Training Program: Challenges in Liberalized, Open, =
Competitive Markets}{\b\f46\fs40\cf10=20
\par }\pard \ql \li0\ri0\nowidctlpar\faauto\rin0\lin0\itap0 =
{\b\f27\fs36\cf10 November 5-16, 2001
\par }\pard\plain \s1\ql =
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{\cf10 Ho Chi Minh, Vietnam
\par }\pard\plain \ql =
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\par }\pard \ql \li0\ri0\nowidctlpar\faauto\rin0\lin0\itap0 =
{\f127\fs22\cf10 Organized by:
\par International Fertilizer=20
\par Development Center (IFDC)
\par }\pard \ql \li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
{\f127\fs22\cf10 Muscle Shoals, Alabama (U.S.A.)
\par=20
\par }\pard \ql \li0\ri0\nowidctlpar\faauto\rin0\lin0\itap0 =
{\f127\fs22\cf10 In Cosponsorship With:
\par Ministry of Agriculture and Rural Development (MARD)
\par Socialist Republic of Vietnam
\par }\pard \ql \li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
{\f127\fs22\cf10 Hanoi, Vietnam}{\fs22\cf10=20
\par }\pard \ql =
\li0\ri0\widctlpar\aspalpha\aspnum\faauto\adjustright\rin0\lin0\itap0 {
\par }\pard\plain \s17\qj \li0\ri0\nowidctlpar\faauto\rin0\lin0\itap0 =
\b\f126\fs25\cf10\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {
\par The International Fertilizer Development Center in cosponsorship =
with the Ministry of Agriculture and Rural Development, Socialist =
Republic of Vietnam, will offer an international fertilizer marketing =
training program: Challenges in=20
Liberalized, Open, Competitive Markets, November 5-16, 2001, in Ho Chi =
Minh City, Vietnam. The program will focus on challenges in developing =
countries and transition economies for marketing fertilizers in =
liberalized, open, and competitive markets and th
e development of practical techniques and skills for customer-oriented =
marketing.
\par }\pard\plain \s16\qj =
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\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {\cf17 =
\par }{
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{\cf10=20
Program Objective
\par }\pard\plain \s16\qj =
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\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {
The program is designed to improve the knowledge of participants about =
fertilizer marketing functions in an open and competitive market =
environment and improve analytical, planning, and decision-making =
abilities.}{\b\cf0 }{\cf0=20
These skills are required more than ever as markets change and the =
global agribusiness environment becomes open and competitive.
\par }\pard\plain \s15\ql =
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Methodology
\par }\pard\plain \s16\qj =
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\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {
Discussion of concepts in a classroom setting will be the principal =
method of training. The discussions will cover theory and practice in =
the field, with emph
asis on the practical aspects. Classroom discussion will be =
supplemented by training videos and field visits. Country presentations =
and case study methods will also be central to the program. Finally, =
interaction of the participants with the faculty and=20
among themselves will be encouraged to learn from the experiences of =
others.}{\cf0=20
\par }\pard\plain \s15\ql =
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Program Content
\par }\pard\plain \s16\qj \li0\ri0\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {The =
program will cover various topics including but not limited to:}{\cf0=20
\par }\pard \s16\qj =
\fi-180\li180\ri0\nowidctlpar\tx180\faauto\rin0\lin180\itap0 {\cf18 =
\bullet }{\expnd-3\expndtw-15 \tab Marketing concepts in open and =
competitive markets.}{\cf0=20
\par }{\cf18 \bullet }{\tab Marketing strategies and planning}{\cf0=20
\par }{\cf18 \bullet }{\tab International and regional fertilizer =
situations.}{\cf0=20
\par }{\cf18 \bullet }{\tab Fertilizer product knowledge.}{\cf0=20
\par }{\cf18 \bullet }{\tab Dealer network management.}{\cf0=20
\par }{\cf18 \bullet }{\tab Fertilizer distribution and field =
warehousing.}{\cf0=20
\par }{\cf18 \bullet }{\tab Pricing issues in a free economy.}{\cf0=20
\par }{\cf18 \bullet }{\tab Advertising, market communications, and =
field extension activities.}{\cf0=20
\par }{\cf18 \bullet }{\tab Economics of fertilizer use.}{\cf0=20
\par }{\cf18 \bullet }{\tab Demand, sales forecasting, and market =
planning.}{\cf0=20
\par }{\cf18 \bullet }{\tab International fertilizer trade.}{\cf0=20
\par }{\cf18 \bullet }{\tab Role of micro-nutrients, compounds, and =
blends.}{\cf0=20
\par }\pard \s16\qj =
\fi-360\li360\ri0\sa216\nowidctlpar\tx180\tx360\faauto\rin0\lin360\itap0=
{\cf18 \bullet }{\tab Role of managers.}{\cf0=20
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{\cf10=20
Faculty
\par }\pard\plain \s16\qj =
\li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {The =
program faculty includes two IFDC fertilizer spec
ialists, each with over 20 years of experience in fertilizer marketing =
and market development. In addition, industry experts with extensive =
experience in procurement, packaging, fertilizer pricing, market =
development, and market communications will contri
bute to the program as guest speakers.}{\cf0=20
\par }\pard\plain \s15\ql =
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{\cf10=20
Enrollment
\par }\pard\plain \s16\qj =
\li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {
The program is designed for company managers who are responsible for =
some or all of the aspects of fertilizer marketing and/or distribution =
operations and especially those who are to assume greater responsib
ilities. It can also be useful for self-employed entrepreneurs in the =
fertilizer business and those who are planning to enter this business. =
Government officials who have a supervisory role in marketing, =
including procurement and distribution, or the deve
lopment of agri-input policies will also find the program useful.}{\cf0 =
\par }\pard\plain \s15\ql \li0\ri0\sa43\sl250\slmult0\nowidctlpar\tx360\=
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{\cf10=20
Timing and Venue
\par }\pard\plain \s16\qj =
\li0\ri0\sa187\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {
The program will be residential and conducted at a hotel in Ho Chi Minh =
City, Vietnam, from November 5-16, 2001. Particip
ants should plan to arrive at the venue one or two days prior to the =
commencement of the program to be able to adjust to time changes. IFDC =
will make group reservations at a hotel at an attractive rate.}{\cf0=20
\par }\pard\plain \s15\ql =
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{\cf10=20
Visa Requirements
\par }\pard\plain \s16\qj =
\li0\ri0\sa187\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {A =
visa may be required to enter Vie
tnam. Participants should ascertain visa requirements from the Vietnam =
Embassy/Consulate in their country of residence and fulfill all =
requirements well in advance.}{\cf0=20
\par }\pard\plain \s15\ql =
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{\cf10=20
Program Costs
\par }\pard\plain \s16\qj =
\li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {The =
program fee is US $1,950 per participant and is due by October 8, 2001. =
A
late fee of US $2,100 applies thereafter. It includes course fees, =
reference material, coffee/tea breaks, and surface transportation for =
the field visits. Air travel, boarding, lodging and other incidental =
expenses are not included and are to be borne by
=20
the participants. Field trip schedule, estimated living costs, and =
other details will be provided upon request. To enroll, please e-mail =
(preferred), fax, or mail the attached registration form. The program =
fee will be refunded in full for cancellations m
ade two weeks prior to the commencement of the program; thereafter, 80% =
of the paid fee will be refunded and 20% will be charged to cover =
administrative costs.
\par }\pard\plain \s15\ql =
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{\cf10=20
About IFDC
\par }\pard\plain \s16\qj =
\li0\ri0\sa216\nowidctlpar\faauto\rin0\lin0\itap0 =
\f124\fs22\cf1\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 {The =
International Fertilizer Development Center (IFDC) is an international =
nonprofit o
rganization dedicated to increasing agricultural productivity and food =
production in the tropics and subtropics through the development and =
use of plant nutrients in sustainable crop production systems. =
Headquartered in Muscle Shoals, Alabama, U.S.A. IFDC
is involved in human resource development, research, and technical =
assistance in collaboration with public, private, national, and =
international organizations throughout the world. }{\cf0=20
\par Since 1974 IFDC has held over 570 workshops, study tours and =
training prog
rams for about 8,000 participants from approximately 150 countries. The =
programs have covered a wide range of subjects including fertilizer =
marketing, production, distribution and handling, and numerous =
specialized subjects. In recent years related course
s on sustainability, computer modeling and simulation, fertilizer =
recommendations, and environmental aspects of fertilizer production and =
use have attracted participants from around the world.
\par Additional information about this and other training programs will =
be promptly sent on request. We welcome your participation and =
encourage you to share program information with others.
\par }{
\par }\pard\plain \qc =
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\fs24\lang1033\langfe1033\cgrid\langnp1033\langfenp1033 =
{\b\f127\fs23\cf10 International Fertilizer=20
\par Development Center
\par P.O. Box 2040
\par Muscle Shoals, Alabama 35662=20
\par }\pard \qc =
\li0\ri0\sa115\sl270\slmult0\nowidctlpar\faauto\rin0\lin0\itap0 =
{\b\f127\fs23\cf10 (U.S.A.)
\par }\pard \qc =
\li0\ri0\sl270\slmult0\nowidctlpar\faauto\rin0\lin0\itap0 =
{\b\f127\fs23\cf10 Telephone: 256-381-6600
\par Telefax: 256-381-7408
\par E-mail: mailto:hrd@IFDC.org
\par }\pard\plain \s2\qc =
\li0\ri0\sl270\slmult0\keepn\nowidctlpar\faauto\outlinelevel1\rin0\lin0\=
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{Web Site: http://www.ifdc.org}{\f128\fs20=20
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{\b\i\f124\fs18\cf1=20
\par IFDC reserves the right to modify or }{\b\i\f124\fs18=20
\par cancel any program without liability for compensation.}{
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------_=_NextPart_000_01C119F4.C4145FCE--
</pre>
This archive was generated by hypermail 2b29 : Tue Jul 31 2001 - 15:19:05 CDT