Washing machine

Desire Mallet (mailto:dmallet@SCORPION.COWAN.EDU.AU)
Mon, 3 Mar 1997 07:57:47 -0800

Message-ID:  <331AF4FB.C65@scorpion.cowan.edu.au>
Date:         Mon, 3 Mar 1997 07:57:47 -0800
From: Desire Mallet <mailto:dmallet@SCORPION.COWAN.EDU.AU>
Subject:      Washing machine
To: mailto:DEVEL-L@AMERICAN.EDU

I posted recently an email concerning an advertisement of a washing
maching. The advertisement has nothing to do with "HOOVER". In fact the
advertisement has been produced to promote "SIMPSON" a brand different to
"HOOVER."

I have had the chance to see this asdvertisement again last night, on Channel 9, here in Western Australia, and I wish to apoligise for my mistake concerning the brand name of the washing machine.

I have also noticed that part of the advertisement (where the 'Indians' were trying to sort out why the cord was attached to the machine) has been cut out from the film. I am not able to comment on the reasons why this portion of the film was not shown.

However, I do send my apologies to "HOOVER" and the people on the DEVEL-L list for having posted an email with the mistake concerning the brand name of the washing machine.

Desire Mallet

> >>> >THIRD WORLD ENCOUNTER

>
> >>Unfortunately, this type of action is not only the work of isolated
> >>individuals, but it is often the work of well-organised and powerful
> >>groups. For example, there was an advertisement produced by "HOOVER"
> >>which was recently on television here in Western Australia. It was for a
> >>washing machine. In this advertisement, "the third world encounter"
> >>concerned the people of India who were depicted as being stupid and
> >>ignorant: They were shown as not even being able to sort out why there
> >>was the (electrical) cord attached to that 'strange piece of technology'
> >>which they finally used ... in a very traditional way!
>
> Can't really address this one, love. Didn't see the commercial.

> Jeff Mazur
>